Spice Girls Names

Asda is a British success story, a giant supermarket chain which retails food, clothing, toys and general merchandise, famous for its slogan (Asda Price, Pocket the Difference) customers tap their trouser pocket twice. Asda also has its own mobile telephone network, Asda Mobile which is growing in popularity, and also Asda Pharmacy.

In this article I'm sharing a little bit of modern history about the founding and enormous growth of this British Empire of a retailer. Asda was founded in 1949 as Associated Dairies & Farm Stores Limited in Leeds. The name arose from the merger of the Asquith chain supermarkets and Associated Dairies.

Asda is an abbreviation of Asquith and Dairies With the then Asda stores mainly based in the North of England, the company expanded south by buying rival Gateway Superstores. The move nearly ended in disaster, finding it trying to sell too many products and running dangerously short of money and having to raise money from shareholders to have a chance of survival.

Very soon after Asda was given a new least of life under the careful leadership of Archie Norman, who later became a front bench Conservative MP. Archie Norman was chairman of the company from 1996 to 1999, basing the Asda business model on the successful American Wal-Mart Chain of supermarkets. Asda is known for its slogan "Asda price" where customers tap their trouser pocket twice, producing a clinking sound. The "Asda price" ads were launched in 1977 and have seen many celebrities starring in their campaign including Michael Owen, Julie Walters and Leonard Rossiter. Asda raised its profile even more when the then popular band The Spice Girls licensed their name and image to Asda and introduced Spice products for Christmas 1997 such as party supplies, official merchandise, and Spice Girl branded children's meals in the store restaurants.

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